I’ve had many incredibly mean comments from the “Cult of Too Expensive” crowd attacking me personally for my product‘s price. It is amazing how angry people get! Imagine, people getting angry that my product is too expensive — if it’s a crappy product then there’s no reason to get mad, just delete the pos. If it’s a kick-butt product that makes your life easier, then look at the value / return-on-investment of the product, not just the price.

One thing I’ve noticed about the “Cult of Too Expensive” is that they never try to help you, they just want you to “stop being greedy” and give them your product. I think it’s important to note that for small shareware developers like ourselves there are “other means” of payment.

For instance, I have given away my products to several people that take the time to contact me and explain their situation. I had one person on disability who needed my automatic form filler to help her because she has incredible pain whenever she types, so I gave her a free copy in return for her proof-reading the user guide. We ended up both being happy.

Ponerle precio a un programa es complicado. Parece que el precio tiene que ser lo suficientemente alto como para que merezca _respeto_: "Por debajo de $19.95 parece que es producto de un adolescente intentando pagarse los vicios. Por encima de ese…