Dave Winer writes about the intermingling of of tech and advertising (via Brent Simmons): The tech industry has been absorbed by the ad industry, and vice versa. However, there is, imho, still room for a tech industry that is not merged with the ad industry. I’ll take this a step further: advertising is on the [...]

Dan Wood just posted an interview with me on the Mac Indie Marketing Blog. I love how interviews tease out thoughts that had never previously been fully gelled in my head.  Thanks for the thoughtful conversation, Dan. Out of this experience came a new personal mantra: Always Be Marketing. This catch-phrase came to me as [...]

If you’ve been reading my blog for a while, you probably know that I’m pretty excited about what I like to call the “indie software business”. On Windows and other platforms this segment of the market is often referred to as “MicroISV.” Leave it to Mac developers to have a prettier name for it ;) but basically [...]

Dan Wood has picked up on something I said in Core Intuition 19, about how running a business and attracting customers can largely be seen as an exercise in extracting as many fish as possible from the proverbial customer sea. Mac Indie Marketing Blog: Fishing For The Big Picture Dan does a good job of [...]